Marco Seiler (SYZYGY) and Ralf Rottmann (grandcentrix) deliver visionary keynote at SMICS 2012: Social TV – The End of Television as We Know It?
SMICS 2012 — Nowhere else in Europe will you be able to hear the views and experience of so many people at the cutting edge of social media monetization. Interact, participate in workshops, and gain exclusive access to this exceptional panel.
The notion of Web/TV convergence has evolved into numerous approaches all over the world. Already close to 50% are tweeting, texting, facebooking and online shopping whilst watching TV – the first screen is becoming a background noise device.
Social TV merges the social media phenomenon with television, opening up countless of new marketing formats. Social TV incorporates the user’s personal interests, their social graph and current mood to create a new, personalized and interactive TV experience. Experience the CEOs of SYZYGY and GrandCentrix and witness the awesome potential of social TV, combining the strengths of the big screen with the interactivity of the Web.
Experience Marco Seiler (CEO of SYZYGY) and Ralf Rottmann (CTO of grandcentrix) during their visionary keynote at MicroStrategy’s Social Media Marketing iCommerce Summit in Amsterdam.
The event will take place July 10th – 11th, 2012 at the Amsterdam RAI International Convention Center.
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- Marco Seiler is CEO & founder of the digital marketing agency SYZYGY. The SYZYGY Group is a network of specialist talent covering the entire spectrum of digital communication and marketing.
- Ralf Rottmann is CTO & founder of grandcentrix, Germany’s largest Social TV apps specialist. grandcentrix has paved the way to the world of Social Media for major TV broadcasters and vendors.